Tag Archive For "mobile app marketing"
Mobile App Onboarding – A Guide To Perfecting Your First Impression
Let’s compare these two scenarios: You are invited to an office party your first day of work and you end up hanging out alone at the bar. You are invited to an office party your first day of work. Joey from Human Resources waves at you as you enter and introduces you to everyone. She …
App Retention Strategies To Keep Your Users Coming Back For More (Examples Included)
During the last few years, we have seen a significant shift in the way app marketers look at growth. One of the most notable changes is the manner in which app retention metrics have taken a precedence over app acquisition numbers.
Valuable Lessons In App Marketing From ‘Artists’
From musicians to comedians and even writers, more and more ‘artists’ are going the mobile app way. Powerful app studios are backing them and it all seems pretty easy. But such apps by artists tend to have a very short shelf life unless supported by a strong app marketing strategy. Undoubtedly, we can learn a …